Jimmy Rum

Jimmy Rum is another in a long running series of collaborations with Melbourne based design agency “The Ducks Guts”. We were in this case tasked with bringing to life their terrific work for the new branding of Jimmy Rum.

Offering a dulcet colour profile of golden browns and deep navy blues, it seems intuitive that light play be the vessel for showing off this slick new product with all it’s trimmings.